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Requisition ID:  118608

Communications Associate

IT@JH Enterprise Business Solutions is seeking a Communications Associate who will play a crucial role in supporting IT@JH’s Technology Acceleration Group (TAG) AI Initiative. This individual will be responsible for developing and executing communication strategies that effectively convey the goals and progress of the AI initiative to various stakeholders within Johns Hopkins. This will involve creating clear, engaging content that captures the essence of the initiative and highlights its significance in advancing IT solutions and ways AI can contribute to the Johns Hopkins community. This role will collaborate closely with broader TAG leadership to develop, execute, and manage communication strategies and materials that promote IT’s AI solutions to faculty, staff, and other key stakeholders. This individual will contribute to creating and managing support materials for internally developed AI solutions. This role will also work closely with the IT@JH Design team to ensure alignment with existing and future IT communication messaging, branding, style, and strategy. The role demands strong interpersonal skills to foster collaboration across teams and an ability to translate complex technical concepts into accessible language for diverse audiences. Ultimately, the Communications Associate will help shape the narrative surrounding the institution’s AI initiative, enhancing its visibility and impact within the Johns Hopkins community.


Specific Duties & Responsibilities

  • Generate and recommend original and creative approaches to communicate, market, and/or promote specific subject matter.
  • Serve as subject matter expert in multiple communications vehicles.
  • Write and edit multiple and varied publications, reports, web pages, grants, executive remarks, and news releases.
  • Conduct interviews, research, and information gathering as appropriate.
  • Manage production of materials, including selection and layout of artwork, graphics, pictures, and illustrations.
  • May coordinate, direct, and review the work of communications staff, e.g., freelance writers, photographers, and production staff. May negotiate with vendors.
  • Provide editorial oversight and review of communications vehicles for the area.
  • Lead the day-to-day creation and management of marketing plans, media, web, and public relations strategies by working with the broader marketing and communications department.
  • Serve as the main day-to-day contact with vendor agencies as needed.
  • Lead the development and execution of all acquisition and retention marketing strategies and plans including media planning and buying efforts with an external agency across all digital and traditional media, marketing events, and partnership marketing opportunities.
  • Lead engagement / relationship management strategies, leveraging direct marketing tools (e.g., email/Salesforce and other CRM tools) to drive results In partnership with the Social Media Manager and the Web Associate, utilize and optimize SEO/SEM, email campaigns, user experience, digital advertising, promotions, and social media, etc. to build brand/program awareness, generate leads and engagement with participants.
  • Measure and analyze campaign data and make adjustments to continue to drive ROI.
  • Develop creative briefs to ensure all marketing materials and program messaging are created and accurate.
  • Drive implementation of best practices through all paid/unpaid channels.
  • Organize marketing promotional events as needed and ensure prompt delivery of materials and merchandise Ensure brand consistency across all marketing activities (e.g. website, emails, social media, events, flyers, etc.)
  • Lead the corresponding website strategy and needs including management of associated vendor(s). Fully understand competitive landscape, monitor, report and provide marketing insights.
  • Analyze marketing plan and performance using KPI’s, ROI analysis and apply learning in new planning Manage forecasts and budgeting of marketing budget.
  • Collaborate closely with their marketing peers to share learnings and to help cross promote programs as applicable.
  • Perform other related duties as requested.


Special Knowledge Skills & Abilities

  • Excellent writing, editing, and proofreading skills with great attention to detail and ability to adapt to different audiences and varying levels of information sensitivity.
  • Foundational knowledge of generative AI toolsets.
  • High proficiency in Microsoft Office and virtual meeting platforms; proficiency with digital marketing tools and email marketing platforms.
  • Outstanding time management skills with the ability to manage multiple projects simultaneously and meet tight deadlines.
  • Superior organizational skills and ability to set priorities and respond quickly as priorities change.
  • Strong interpersonal skills with an ability to build good relationships with peers and to interact with diverse stakeholders.
  • Self-motivated with excellent problem-solving and project management skills.
  • Must be able to work effectively both within a team and independently in a largely distributed/remote environment with multiple priorities and diverse viewpoints and experiences.


Minimum Qualifications
  • Bachelor's Degree in related field.
  • Four years related experience.
  • Additional education may substitute for required experience and additional related experience may substitute for required education beyond HS Diploma/Graduation Equivalent, to the extent permitted by the JHU equivalency formula.


Preferred Qualifications
  • Familiarity with fundamental information technology concepts, systems, and terminology.
  • Familiarity with Adobe Creative Cloud and graphic design experience and/or training.
  • PowerPoint presentation development skills.
  • Website design (Wordpress) and user experience skills.
  • Familiarity with chatbot and other AI/automated user experience technology is highly valued.
  • Prior experience working in an academic and/or healthcare institution.

 

 

Classified Title: Communications Associate   
Role/Level/Range: ATP/04/PD  
Starting Salary Range: $62,900 - $110,100 Annually (Commensurate w/exp.) 
Employee group: Full Time 
Schedule: Mon-Fri 8:30am-5:00pm 
FLSA Status: Exempt 
Location: Remote 
Department name: IT@JH Enterprise Business Solutions   
Personnel area: University Administration 

 

 

Total Rewards
The referenced base salary range represents the low and high end of Johns Hopkins University’s salary range for this position. Not all candidates will be eligible for the upper end of the salary range. Exact salary will ultimately depend on multiple factors, which may include the successful candidate's geographic location, skills, work experience, market conditions, education/training and other qualifications. Johns Hopkins offers a total rewards package that supports our employees' health, life, career and retirement. More information can be found here: https://hr.jhu.edu/benefits-worklife/.

Education and Experience Equivalency
Please refer to the job description above to see which forms of equivalency are permitted for this position. If permitted, equivalencies will follow these guidelines: JHU Equivalency Formula: 30 undergraduate degree credits (semester hours) or 18 graduate degree credits may substitute for one year of experience. Additional related experience may substitute for required education on the same basis. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job.

Applicants Completing Studies
Applicants who do not meet the posted requirements but are completing their final academic semester/quarter will be considered eligible for employment and may be asked to provide additional information confirming their academic completion date.

Background Checks
The successful candidate(s) for this position will be subject to a pre-employment background check. Johns Hopkins is committed to hiring individuals with a justice-involved background, consistent with applicable policies and current practice. A prior criminal history does not automatically preclude candidates from employment at Johns Hopkins University. In accordance with applicable law, the university will review, on an individual basis, the date of a candidate's conviction, the nature of the conviction and how the conviction relates to an essential job-related qualification or function.

Diversity and Inclusion
The Johns Hopkins University values diversity, equity and inclusion and advances these through our key strategic framework, the JHU Roadmap on Diversity and Inclusion.

Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

EEO is the Law
https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf

Accommodation Information
If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the Talent Acquisition Office at jhurecruitment@jhu.edu. For TTY users, call via Maryland Relay or dial 711. For more information about workplace accommodations or accessibility at Johns Hopkins University, please visit https://accessibility.jhu.edu/.

Vaccine Requirements
Johns Hopkins University strongly encourages, but no longer requires, at least one dose of the COVID-19 vaccine. The COVID-19 vaccine does not apply to positions located in the State of Florida. We still require all faculty, staff, and students to receive the seasonal flu vaccine. Exceptions to the COVID and flu vaccine requirements may be provided to individuals for religious beliefs or medical reasons. Requests for an exception must be submitted to the JHU vaccination registry. This change does not apply to the School of Medicine (SOM). SOM hires must be fully vaccinated with an FDA COVID-19 vaccination and provide proof of vaccination status. For additional information, applicants for SOM positions should visit https://www.hopkinsmedicine.org/coronavirus/covid-19-vaccine/ and all other JHU applicants should visit https://covidinfo.jhu.edu/health-safety/covid-vaccination-information/.

The following additional provisions may apply, depending upon campus. Your recruiter will advise accordingly.
The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.
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